We Specialize in Brand Development,
Graphic Design and Visual Content Creation
We specialize in building brands that not only stand out, but stand for something. With over a decade of experience in brand strategy, art direction, and visual design, we craft identities that are bold, thoughtful, and built to last. Whether you're launching something new or evolving something established, we’re here to bring your vision to life with clarity, creativity, and purpose.
Leena Elhawary
Owner and Creative Director
I'm a designer and art director with over 10 years of experience in building brands that not only look beautiful but feel meaningful. Throughout my career, I’ve worked with clients across the Middle East and beyond, shaping visual identities that are bold, clear, and full of personality. But starting this business was more than just a career move. It was personal. I’ve always believed that design has the power to connect people, to tell stories, and to spark emotion. After years of bringing other people’s visions to life, I felt it was time to build something of my own — a studio rooted in intentional design, creative clarity, and a deep love for craft.
Services
Brand Strategy
Branding & Identity
Art Direction
Packaging Design
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Social Media Content
Digital
UX/UI Design
Selected Clients
- Mishmash
- Deboned
- Thinnies
- Pasta U
- Pizza Hut
- Amore Pasta
- Abdulla Beauty
- Rahul
- 966 Burger
- Em Kareem
- Burj El Hamam
- Fol O'Yasmine
- Melting Point
- Pilaf
- Palupalu